Three decades of chartbusters on one stage: Anu Malik performs the songs a generation fell in love to. These are big, emotional sing-along nights that bring out families and couples across metro and Tier 1 India.
Event at a glance
- Promoter / IP owner
- Percept Live
- Format
- Artist tour — 5 cities
- Genre
- 90s Bollywood
- Language(s)
- Hindi
- When (dates)
- 2026-27 · dates TBC
- Month / window
- 2026-27
- City / cities
- Assumed: Mumbai, Delhi NCR, Ahmedabad, Lucknow, Indore
- City tier
- Metro + Tier 1
- Editions / shows
- 5
- Capacity per edition (pax)
- 6250
- Artist line-up
- Anu Malik + live band
Audience and brand context
- Target audience: age
- 35-55
- Target audience: who is in the room
- 90s Bollywood audience; couples and families
- SEC / affluence
- SEC A / B
- Gender skew
- 50M / 50F
- Psychographic tags
- Nostalgia, Bollywood, family
- Occasion / moment
- Weekend family night
- Brand-safety flag
- Family-safe
Partnership options
A flexible platform for your brand.
Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.Audience fit
Connect with a defined, highly engaged festival community.
Activation formats
Choose the right mix of on-ground, digital, content and hospitality.
Clear objectives
Align the partnership with the marketing result your brand needs.
Sponsorship enquiry