Bappi da’s music made India dance. This tribute turns his disco-era anthems into a full live party for 35–60-year-olds who still know every word, plus a younger crowd rediscovering them on reels.
Event at a glance
- Promoter / IP owner
- Percept Live
- Format
- Tribute concert tour — 5 cities
- Genre
- Disco-era Bollywood
- Language(s)
- Hindi, Bengali
- When (dates)
- 2026-27 · dates TBC
- Month / window
- 2026-27
- City / cities
- Assumed: Mumbai, Kolkata, Delhi NCR, Bengaluru, Pune
- City tier
- Metro
- Editions / shows
- 5
- Capacity per edition (pax)
- 7800
- Artist line-up
- Tribute line-up TBA
Audience and brand context
- Target audience: age
- 35-60
- Target audience: who is in the room
- Disco-era Bollywood fans plus a reels-driven younger crowd
- SEC / affluence
- SEC A / B
- Gender skew
- 50M / 50F
- Psychographic tags
- Nostalgia, dance, celebration
- Occasion / moment
- Party night
- Brand-safety flag
- Family-safe
Partnership options
A flexible platform for your brand.
Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.Audience fit
Connect with a defined, highly engaged festival community.
Activation formats
Choose the right mix of on-ground, digital, content and hospitality.
Clear objectives
Align the partnership with the marketing result your brand needs.
Sponsorship enquiry