Tribute to Asha Bhosle

Tribute to Asha Bhosle

LocationArena / auditorium
Date / Season2026-27
Audience / Reach40,000 attendees

From cabaret classics to ghazals, Asha Bhosle’s range is unmatched, and this tribute brings it to the stage with top playback voices and a live orchestra. It’s an elegant, premium evening for families and the 40+ audience that defines premium consumption.

Event at a glance

Promoter / IP owner
Percept Live
Format
Tribute concert tour — 5 cities
Genre
Legacy Bollywood playback
Language(s)
Hindi
When (dates)
2026-27 · dates TBC
Month / window
2026-27
City / cities
Assumed: Mumbai, Delhi NCR, Pune, Bengaluru, Ahmedabad
City tier
Metro + Tier 1
Editions / shows
5
Capacity per edition (pax)
8000
Artist line-up
Tribute line-up TBA + live orchestra

Audience and brand context

Target audience: age
40-65
Target audience: who is in the room
Legacy playback audience; families co-attending
SEC / affluence
SEC A / A+
Gender skew
45M / 55F
Psychographic tags
Nostalgia, premium culture, family
Occasion / moment
Family evening out
Brand-safety flag
Family-safe

Partnership options

A flexible platform for your brand.

Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.

Audience fit

Connect with a defined, highly engaged festival community.

Activation formats

Choose the right mix of on-ground, digital, content and hospitality.

Clear objectives

Align the partnership with the marketing result your brand needs.

Sponsorship enquiry

Put your brand at the heart of Tribute to Asha Bhosle

Share your campaign objective and partnership priorities. The NowWhat team will help shape the right sponsorship opportunity for your brand.