Two days at the Grand Hyatt with the people who make India’s live economy run: promoters, brand heads, media planners, artists, ticketing platforms and policymakers. It sells on the quality of the room rather than the headcount, so it’s ideal for a main partner that wants to lead the conversation.
Event at a glance
- Promoter / IP owner
- NOWWAT
- Format
- Conference + workshops + concert — 2 days
- Genre
- Industry conference + live concert
- Language(s)
- English
- When (dates)
- Fri 16 – Sat 17 Oct 2026
- Month / window
- Oct 2026
- City / cities
- Mumbai
- City tier
- Metro
- Editions / shows
- 1
- Capacity per edition (pax)
- 500
- Artist line-up
- Industry speakers + studio-quality concert (TBA)
- Ticketing partner
- TBC
Audience and brand context
- Target audience: age
- 26-50
- Target audience: who is in the room
- Promoters, brand heads, media planners, agencies, artists, ticketing platforms, policy and government
- SEC / affluence
- SEC A+
- Gender skew
- 60M / 40F
- Psychographic tags
- Industry, leadership
- Occasion / moment
- Industry conference
- Brand-safety flag
- Brand-safe
Partnership options
A flexible platform for your brand.
Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.Audience fit
Connect with a defined, highly engaged festival community.
Activation formats
Choose the right mix of on-ground, digital, content and hospitality.
Clear objectives
Align the partnership with the marketing result your brand needs.
Sponsorship enquiry