Cocomelon Live

Cocomelon Live

LocationAuditorium / arena / mall atrium
Date / Season2026-27
Audience / Reach20,000 attendees

Cocomelon is one of the most-watched kids’ channels on the planet, and now it’s live. Parents and pre-schoolers come together for songs they already know by heart, which makes this the cleanest, most family-safe stage in the portfolio for brands that talk to young parents.

Event at a glance

Promoter / IP owner
Percept Live
Format
Licensed kids' live show — 2 editions
Genre
Kids' musical / edutainment
Language(s)
English
When (dates)
2026-27 · dates TBC
Month / window
2026-27
City / cities
Assumed: Mumbai, Delhi NCR
City tier
Metro
Editions / shows
2
Capacity per edition (pax)
10000
Artist line-up
Cocomelon characters (licensed)

Audience and brand context

Target audience: age
2-8 (child) / 28-40 (parent)
Target audience: who is in the room
Young families with pre-school and primary children
SEC / affluence
SEC A / B
Gender skew
35M / 65F (decision-maker)
Psychographic tags
Parenting, edutainment, family time
Occasion / moment
Weekend family outing
Brand-safety flag
Kids-safe — no alcohol

Partnership options

A flexible platform for your brand.

Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.

Audience fit

Connect with a defined, highly engaged festival community.

Activation formats

Choose the right mix of on-ground, digital, content and hospitality.

Clear objectives

Align the partnership with the marketing result your brand needs.

Sponsorship enquiry

Put your brand at the heart of Cocomelon Live

Share your campaign objective and partnership priorities. The NowWhat team will help shape the right sponsorship opportunity for your brand.