Odd One

Odd One

LocationGallery / cultural venue
Date / SeasonTBC
Audience / Reach3,000 attendees

Odd One is Percept’s art-and-culture property: installations, performance and conversation for a design-literate, high-income crowd.

Event at a glance

Promoter / IP owner
Percept Live
Format
Art & culture property
Genre
Contemporary art, design & performance
Language(s)
Hindi, English
When (dates)
TBC
Month / window
TBC
City / cities
TBC
City tier
Metro
Editions / shows
1
Capacity per edition (pax)
3000
Artist line-up
TBA

Audience and brand context

Target audience: age
22-40
Target audience: who is in the room
Art and culture audience; creative professionals
SEC / affluence
SEC A / B
Gender skew
45M / 55F
Psychographic tags
Premium culture, design, art
Occasion / moment
TBD
Brand-safety flag
Alcohol present

Partnership options

A flexible platform for your brand.

Explore a considered mix of festival visibility, audience engagement, content and hospitality opportunities.

Audience fit

Connect with a defined, highly engaged festival community.

Activation formats

Choose the right mix of on-ground, digital, content and hospitality.

Clear objectives

Align the partnership with the marketing result your brand needs.

Sponsorship enquiry

Put your brand at the heart of Odd One

Share your campaign objective and partnership priorities. The NowWhat team will help shape the right sponsorship opportunity for your brand.